| Looking for innovative
Brand showcasing? In-Store Music, Audio Messaging & Digital Signage |
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Be sure your store's music is "in tune" with your customer demographics. Use different music and messaging content for various times and days, to suit who's in the store. You get more than 100,000 song titles to choose from. Benefit from the expertise of our music programmers to select the perfect custom library for your customer base.
INTEGRATED VISUALS
Use the built-in screensaver module to display still images, or upgrade to a video unit to play full motion video content. If your brand demands it, we can also supply lifestyle imaging in the form of top music videos from major record labels.
PROGRAM LIKE A RADIO PROFESSIONAL
Create programs and schedules quickly and easily with the intuitive Symphonex interface. For maximum control, audio, video and messaging content can be customized at a central location and assigned remotely to one or more stores via an intuitive web controller.
CONTROL YOUR MULTIMEDIA ENVIRONMENT
Don't let the competition rule your airwaves with their radio or TV ads in your store! Enjoy complete control over music and messaging content and how and when it plays. We can even arrange the creation of professionally recorded messages affordably, using a team of talented voiceover artists and video producers.
INCREASE TICKET SIZE
Talk to your customers while they're in your store! Increase your top line by using Symphonex to run announcements about sales, product launches, events, and promotions. In a recent study, 41% of shoppers said they made a purchase they were not planning on making, and 36% purchased a different brand from the one they originally intended after hearing a retail audio commercial or promotional announcement (Source: The Arbitron Retail Media Study, Volume I: The Impact of Retail Audio Advertising in Grocery and Drugstores, 2005 Arbitron Inc.)
SAVE MONEY
SOCAN fees, plus newly-approved NRCC license fees, are included, saving a 1,000 sq. m. store almost $2,200 a year. Plus, RCC members save 10% or more off Symphonex equipment purchases, leases or rentals as well as ERG Music subscriptions.
RCC MEMBER PACKAGES
Music + Still Image Digital Signage $59.00 Monthly Includes:
- Symphonex Lite I Playback System with a custom audio library of 1,500 songs, plus unlimited download substitutions,
- Web-based control suite, including music content management and uploading of audio and still-image ads.
- Custom scheduling and playback of audio promotions and still-image messaging.
Music + Full Motion Digital Signage $169.00 Monthly Includes:
- Symphonex Solo Video Playback System with a custom audio library of 1,500 songs, plus unlimited download substitutions.
- Web-based control suite, including music content management and uploading of video, audio and still image digital signage.
- Custom scheduling and playback of customized messaging in all formats: full motion video, still image and audio.
OPTIONAL SERVICES
Music Video Subscription (1,000 Titles on-site) — $90.00 per month
Music Licensing Fee: In-store advertising — $4.25 per month
Note: There are many system configurations available, so we can customize a system specifically for you, including multi-zone capabilities.
For more information, contact Richard Gastmeier at 1-800-706-9746; ext. 223 or richardg@ergmusic.com.
Please quote Offer No. RCC0801
ADDITIONAL BENEFITS OF A SYMPHONEX SYSTEM FOR RETAILERS
Digital Signage/Music Videos
Display still or full motion video images for branding and promotions. Use supplier co-op dollars to pay your costs and increase your sales. Multi-zone Symphonex video units allow digital signage and music programming to be controlled separately for the same space. Content creation services are available to create visual imaging to your specifications.
Advertising
You can load audio, video or still-image advertising into your Symphonex system at the machine or from any Internet-connected computer. Play ads back in up to 4 different areas of your store, including through the on-hold feature of your phone system.
Statistics Related to In-store Video
- 72% of consumers age 18 – 34 are interested in watching music videos while they shop
- Over half of retail video viewers think more stores should install displays
- More than of retail video viewers find the screens helpful
- If given a choice 42% of retail video viewers would prefer to shop in a store that has video displays
Reliability
All Symphonex units feature heavy-duty and reliable hardware components, including increased cooling capacity. The stable software suite has been in use since 1999 and is currently installed in more than 2,000 locations worldwide.
Automatic Off-Site Backup
Any custom information (playlists, schedules, messages) on your Symphonex unit is backed up automatically on our servers, allowing us to create an exact duplicate for a new store. This also allows for the re-creation of a system to your specifications in the event of a system malfunction.
Service & Support
If your system needs replacement, your package includes a service plan that provides for overnight replacement of your unit within one business day, with all of your custom programming and scheduling information intact.
Compatibility & Security
Your IT Manager can rest easy. Your Symphonex system will not affect POS, EDI, or other data management systems operating on your high speed Internet connection. Symphonex units are part of a closed network and they communicate only with our secure FTP servers. They can never be used to access the general Internet.
Translations
Symphonex units have both English and French interfaces built in. Change screens, buttons, and messages to a different language at the push of a button.
Tamper Proof
Symphonex provides a lock-out feature to stop any tampering with custom programs, schedules or other settings.
THINGS YOU NEED TO KNOW
Symphonex is designed to be used as an audio component and will hook up easily and directly to your in-house music or video system, amplifier and speakers. If you do not currently have this type of system, we can assist you. Our nationwide network of
approved dealers, all audio professionals, can install systems in your stores nationwide and help with any of your other in-store
audio/visual requirements.
Packages quoted do not come with any keyboard, mouse or monitor. Remotely-controlled machines do not require any local interface. If you need local store access, we have three different interface options available, including a switch that allows you to use existing computer accessories to control and program the unit.
A Symphonex unit is required at each store, but not necessarily at your head office. Remote control software is available in an online format for units you want to control remotely.