CFIA Launches Social Media Campaign to Clarify Food Recalls, Limit Food Waste
April 15, 2025CFIA has launched a social media campaign to clarify procedures around food recalls, and limit food waste. The Food Recalls Unwrapped campaign encourages consumers to examine potentially recalled products for: brand name; product name; container size; container codes (such as UPC and lot number). CFIA seeks to remind consumers that a recall may only apply to specific versions of a product that may be sold under different brands or in various stores, and to carefully check all information to limit the waste of safe product.