The Smart Flyer Forum : Bridging Mass & Personalization

Print

Canadians continue to consume flyers despite predictions of its demise. Savvy marketers continue to push the potential of the platform through more effective targeting, digital storytelling and social media, catalogues as well new strides in distribution and printing efficiencies. While the flyer continues to be a powerful contributor to a marketer’s arsenal, the future of the flyer looks anything but traditional.