Decoding Canadian Shoppers: Insights on Value, Personalization & Pricing with Cheryl Ong Seng, Vice President of Retail at Circana Canada

In this episode meet Cheryl Ong Seng, VP of Retail at Circana, about Canadian consumer trends, data-driven retail strategies, and evolving shopper behaviours. They dive into personalization, pricing models, private labels, and the economic factors shaping retail today.