Retail Strategist Carl Boutet and his latest book “Blind Spot: Navigating the Unseen Effects of Technology on Commerce”

On this episode, I welcome back one of my favourite guests on the pod, my good friend Montreal-based Carl Boutet. Carl is a retail strategist, professor, and author of his latest soon-to-be best-seller, Blind Spot: Navigating the Unseen Effects of Technology on Commerce.” We discuss Carl’s journey into academia, retail trends from NRF 2025, AI’s evolving role, and the future of technology in commerce. Carl also shares insights on curiosity, innovation, and digital transformation.