Industry Research | National

Valentine’s Day 2025 Shopping in Canada Survey | National Consumer Research

February 3, 2025

Fewer Canadians seem to be getting into the Valentine’s Day spirit this year, but those who are plan to spend just as much—or even more—than last yearLast-minute shopping is increasing, with fewer planning ahead. In-store shopping for Valentines gifts is still the go-to, and more shoppers are seeking out local and eco-friendly options. Dining out and sweet treats top the shopping list, and more people are making special shopping trips just for Valentine’s gifts—even if it's at the last minute!

 

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