Understanding Modern Sales Trends and Brand Loyalty in Canada

1:00 pm - 1:45 pm EST
Join us as we highlight how sales trends influence how retailers and manufacturers bring a product to sale. In case you missed it at STORE 2015, find out how brand loyalty translates into share of wallet and which brands are winning in today's key apparel and footwear categories.

Key highlights include:

  1. Changes in today's sales trends
    a) structural shifts in the modern retail environment
    b) the value-oriented consumer
    c) external and internal consciousness
  2. How brand loyalty translates into consumer spend and how it differs across key fashion categories
  3. How well brands are converting loyal and non-loyal customers

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