Recovery hack: Creative solutions for changing reality
May 20, 2020| 11:00am - 12:00pm ET
Now is not the time for analysis and observations, but for ideas to bounce back. What if the time has come to reimagine business models, retailers are in dire need of short-term solutions. In this presentation, we will explore various solutions in order to respond creatively – and quickly – to the new needs of consumers, the new constraints and the new opportunities that will emerge from the crisis.
Please note that these events are held in French only. For any questions, please contact: [email protected]
New ideas happen at the intersection of various points of view. And I love to provoke collisions, whether it’s in a boardroom, in a classroom, behind a mic or around a coffee.
I am partner and EVP at lg2, Canada’s largest independent creative agency. I help my clients cultivate change, look at problems through new lenses, identify growth opportunities and put data, strategy, CX, tech and creativity in all its forms at the service of their ambitions. And to do so, I have the great fortune of collaborating with a deep bench of multidisciplinary experts, among the most talented, committed and inspiring in the industry.
As lead of our service offering’s constant evolution, I develop partnerships and incubate new practices and business models. At our offices and at our clients’, whom I help gain autonomy in the planning, execution and measurement of their marketing and digital initiatives.
Previously, I lead our digital and content practices and co-founded the Digital Experience group, a team of 40 strategy, UX/UI and tech specialists dedicated to the development and monetization of digital products. In my 15 years as a manager and strategist, I’ve had the privilege of witnessing and contributing to the transformation of top tier clients and industries. Financial services, telcos, tourism, retail, food and beverages, entertainment, sports, tech… name it.