Brick and Mortar Retail Forum
November 19, 2019| 7:30am - 11:30am
While consumers continue exploring new choices for where and how to shop, there has never been a better opportunity for retailers to create memorable brand interactions for customers through the in-store, retail experience. Attend the Brick and Mortar Retail Forum to discover valuable insights and new considerations for developing store designs to ensure the experience drives sales while also enhancing overall retail brand value.
|7:30 – 8:20 am||
Breakfast and Networking
|8:20 – 8:30 am||
|8:30 – 9:00 am||
The Transformation of Retail Destinations
This thought-provoking session unveils the values and priorities that have produced transformations and retail destinations Canadians are excited about. Join Marcelle Rademeyer and Jean Francois Nault of Beauleigh, the team responsible for negotiating the first deal to bring Eataly to Canada, Winnipeg’s True North Square and Toronto’s Union Station retail revitalization, as they share behind-the-scenes strategy that has delivered impressive results and a sneak peek into some of Canada’s most exciting retail transformations.
|9:00 – 9:05 am||
The Why and How of Chinese Digital Payments
“Fast Five” Sponsor Highlight
Enhance your customer’s shopping experience by providing them with their preferred payment options. Discover why accepting digital payments native to China will be a huge asset in your arsenal and the difference it is making for retailers in North America today.
|9:05 – 9:40 am||
Retail Insider Reveals 2019 Shopping Centre Study Results
Craig Patterson, Editor-in-chief of Retail-Insider, returns to discuss the latest findings and trends from Retail Council of Canada’s 2019 Canadian Shopping Centre Study. Craig is joined by Voice of Retail Podcast host Michael LeBlanc as they dig into the details revealing Canada’s busiest shopping centres and the bold changes that are creating new communities.
|9:40 – 10:20 am||
New Era Shopping Centres
Shopping centres are transforming into complete communities that are creating experiences by using cutting-edge technologies while embracing entertainment, enhanced food and beverage options, and even flexible workspaces. Leading management companies join us to discuss the trends and priorities in shopping centre development and give retailers a sneak peek at the vision board for the future of communities that shop, live and celebrate together.
Nick Iozzo, Sr. Director Retail Innovation and Lead Generation, Oxford Properties Group
David Garbuz, Director Client Services, Oberfeld Snowcap
|10:20 – 10:50 am||
|10:50 – 11:15 am||
Measure Right. Opt In. Don’t Get Left Behind.
Retailers need to start attributing part of their store sales to their digital marketing to mirror real consumer behaviour. Now is the time to get started with the data that’s available to fuel growth vs. wait for perfect data to start (which will never come.) Technology continues to create new opportunities to connect shoppers to stores and Google Canada’s Chris Chan shares tangible examples that can power your strategic plan.
|11:15 – 11:45 am||
The Art of Data is the Shopping Centre’s Superpower
Data is easy to collect from your online customers but who are the people walking by your store each day? Anonymous video analysis technology is now on the scene and retailers have in sight a new data touchpoint of anonymous traffic data that can measure impact of window displays for the right messaging, ensure adequate staffing and even ensure an accurate.
Tracy Smith, Senior Vice-President, Marketing & Innovation Retail, Ivanhoe Cambridge
|12:00 – 5:00 pm||
Retail Cannabis Forum
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