Our Story

As the Voice of Retail™ in Canada, we proudly represent more than 143,000 storefronts in all retail formats, including department, grocery, specialty, discount, independent retailers, online merchants and quick service restaurants.

Our mission is to advance the interests of the retail industry through effective advocacy, communications and education. We are unapologetic about our passion for small, mid- and large-sized retailers across Canada. We are proud to represent the country’s largest private sector employer – supporting over 2 million Canadians and contributing to the economic health and well-being of our communities from coast to coast.

RCC has offices in Vancouver, Winnipeg, Toronto, Ottawa, Montreal and Halifax.