Industry Research | National

First-ever consumer survey on “March Break” related non-travel spending | National Consumer Research

February 21, 2024

83% of Canadians who plan to spend this year on “March Break” related purchases plan to spend as much or more than last year. While only about 20% of Canadians say they normally do something special for “March Break”, the spending can be significant. 73.1% of these Canadians spend more than $50.00, with 20% spending between $51-$100 and 19.5% spending more than $400.00 . The top categories for “March Break” spending are entertainment (41.2%), Food, alcohol, and restaurants (35%) and clothing (19.2%). Almost 60% of “March Break” purchases will be made in person at a retail location.



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