Industry Research | Marketing & Merchandising | National

Flipp’s 10th Annual Flyer Readership Study

June 20, 2024

Flipp’s Annual Flyer Readership Report provides an assessment of how Canadian shoppers use flyers in their shopping routines, for grocery and non-grocery categories. Conducted every May, this is the 10th edition of this report and tracks 10 years of readership trends.

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