Mind your P’s but own your Be’s
Today the 6 P’s have been mashed and even smashed by the weight of the Platform Economy which harnesses the mobile phone as a Trojan Horse to bring in the world each consumer covets, with hyper-pers...Learn More
Marketing & Merchandising
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Finalists for 26th Anniversary Canadian Grand Prix New Products Announced
Shortlist features more exotic, easy to prepare meals reflecting the consumers’ desire for new unconventional food experiences at home. Retail Council of Canada (RCC) is excited to reveal theÂ...Learn More
Leaders in Retail Breakfast Series: Darrell Jones, President of Save-On-Foods (Suppliers and Vendors ONLY)
The Leaders in Retail Breakfast Series provides a unique opportunity for vendors and suppliers to hear directly from senior leaders of Canada’s biggest retail brands – with none of their retailer ...Learn More
From Kickstarter to Disruptor: Knix Wins 2019 Retail Marketing Innovation Achievement Award
Leader in wire-free bras and functional underwear recognized for astounding market share growth, innovative products and campaigns featuring real women Retail Council of Canada is thrilled to announce...Learn More
Smart beacons: Retailers getting closer to their customers
Retail marketers are always trying to get closer to customers. One of the emerging ways to do so comes from knowing just how close they are. With the use of smart beacon technology, shops and malls ca...Learn More
State of the Canadian mall
Canada’s shopping centres continue to see gains in overall productivity, outperforming those in the U.S. And with this success, landlords are investing heavily to create compelling gathering places,...Learn More
Equip your information system to meet the challenges of unified commerce
Intelligent architecture is just as important to IT as it is to construction. With the optimal integration of their information system, eCommerce platform, client database and stock management system,...Learn More
Behavioural economics: Uncovering the why behind the what
Retailers have a lot of data. In fact, they have a ton of it. Getting that data to work for them, however, turning it into actionable insights that allow them to improve their businesses, is a challen...Learn More
Generational Divide: how each generation shops differently
The Canadian consumer is complex. We’re some of the world’s most active mobile users, are well-connected with each other and with retail brands through intensive use of social media sites, and are...Learn More
It’s a social thing: leveraging social media to bolster retail sales
Retail marketers are always looking for newer, better, more engaging ways to connect with their customers during their shopping journey. Since its emergence, social media has become one tool at their ...Learn More