A grocer’s most valuable customers are those that provide them with insights that can be leveraged to hold on to their existing share of wallets and to begin building a significant data asset which becomes increasingly valuable as data sets get larger and more complex. However, in order to properly dissect and understand this data and leverage it to its full potential, a blend of art and science is required of today’s retail teams.
About the author
Retail Council of Canada (RCC) has been the Voice of Retail in Canada since 1963. We speak for an industry that touches the daily lives of Canadians in every corner of the country — by providing jobs, career opportunities, and by investing in the communities we serve.