A Retailer’s Retailer: Ron Thurston and his Retail In America Tour

The one and only Ron Thurston is my extraordinary guest for this episode, recorded live in person together for the first time at the NRF Big Show in New York.

Ron is a retailers’ retailer, a veteran store leader that turned his passion into a best-selling book, Retail Pride, which became an epic tour across America with an F150 and an Airstream to meet retailers where they live and tell their stories. I sat with Ron in the MarketDial podcasting studio to hear his story and learn his lessons from the Retail In America tour.