Marketing & Merchandising | Store Operations

Retail reporter Marina Strauss| SVP Marketing Patrick Dickinson

Recorded early November in front of a live audience at The Ted Rogers School of Retail Managment at Ryerson University’s 12th annual retail week, I’m joined by an esteemed panel of retail experts and veterans to discuss a bit of retail history, the state of the retail nation and the competing narratives and debate around the Black Friday retail holiday event. According to the 2019 Retail Council of Canada + Leger research, sponsored by Chase, 43% of Canadian consumers plan to shop on Black Friday versus 34% on Boxing Day – a revolution in this country where this relatively new Holiday, plus Cyber Monday, has risen to the forefront of the retail promotional calendar.

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