Craig Patterson | Engagement Agents Sean Snyder - Retail Council of Canada
Marketing & Merchandising | Store Operations

Craig Patterson | Engagement Agents Sean Snyder

First up in this episode recorded in front of a live audience from the main stage at RCC’s Brick & Mortar forum, Retail Insider and author of the Canadian Shopping Centre 2019 report Craig Patterson and I talk about the genesis of his passion for retail, shopping malls trends and what we learned from this year’s report. Next, Engagement Agent’s Sean Snyder talks about how retailers can win partnering with shopping malls to drive footsteps to their stores by leveraging his platform to improve workflow, consistency and optimize the distribution of marketing campaigns with retailers shopping mall partners.