Jean Louis Bellemare, President of Farm Boy and David Ian Gray, retail strategist
On this episode, Michael is in Ottawa to meet Jean Louis Bellemare, President and General Manager of Farm Boy Company and 2020 Golden Pencil recipient. They talk about the rich history of Farm Boy, the evolution of their unique in-store experience, assortment, merchandising and marketing strategies and now in the COVID era, what if anything has changed in their strategy and approach. Next, Michael is in Vancouver with his good friend and retail strategist, David Ian Gray, talking about the state of the retail sector and the upcoming challenges and opportunities for retailers during Holiday 2020.