Marketing & Merchandising | National | Digital Retail & Technology

Driving eCommerce growth in Canada: Key Metrics, Insights & Recommendations

June 22, 2018

This RCC member-exclusive report is a benchmark and guide for Canadian digital business professionals and retailers from other territories looking to grow their eCommerce business in Canada. Forrester partnered with Retail Council of Canada to survey retailers in Canada about their eCommerce business and key initiatives. To complement the survey findings, we conducted interviews with retailers about the current state of Canadian eCommerce.