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Blurring the boundaries between physical and digital commerce: How independent merchants can drive traffic to their stores

Blurring the boundaries between physical and digital commerce: How independent merchants can drive traffic to their stores

It’s often hard these days to keep up with speed at which technologies are developed. In fact, it can be downright mind-boggling. And for independent retailers who have fewer resources to draw from than their larger competitors, understanding which technological solutions to invest in can be daunting. Fortunately, aided largely by the digitization of the world around us, there are more and more technologies being developed that take the guesswork out of investment for merchants. 

Find out how some independent retailers are staying ahead of the competition.  

Retail Council of Canada

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